将视频添加到户外+雪展贸易展策略的5个理由

户外零售商冬季市场展销策略


太早了?太早了?从未!
即使是泥泞的季节,山上的雪正在融化,OUTDOOR + SNOW SHOWwill be here before you know it! With warmer temps and sunny skies on the horizon it may be hard to think about down coats, snow boards, and poles, OUTDOOR + SNOW SHOW As you gear up and scratch off key deliverables for this January 29 – 31, 2020 show in Denver, there is still time to get in front of your show strategy – especially if creating video content is a part of that game plan. Quality film production does not happen overnight. Original video is one of the most effective ways to increase your brand visibility and should be a part of your strategy for Winter Market.

1. It Creates a Buzz
A well-made video can generate excitement about your product. Showing innovation, particularly technical innovation is difficult even with a sample product in your hand. Having a professional video made by the experts at 2020 Exhibits will deliver the impact and context your product needs to get people talking.

2. It’s Not Required. But it’s Required.
Don’t think of it as “everybody else is doing it” as the reason to go the video route. Think more “why is everybody doing it?” Having a video display has become standard as it simply the most effective demo. Customers simply expect to be able to view some video content. Just make your video better than everybody else’s!

3. People will Watch it
There are plenty of distractions in a trade show environment. Free giveaways, endless brochures and branded gizmos get stuffed into goodie bags. Most of that stuff ends up in the trash bin. A compelling video gives you the best chance to break through the clutter and grab the attention of your audience and make the case for your brand.

4不幸的是,你在室内
在贸易展上展示户外产品的最大挑战之一是你在展厅里展示户外装备。视频解决了这个问题。需要证明先进的技术在山下飞速发展吗?你的董事会的惊人表现,在行动中?视频可以提供小册子平放的地方。

5好吧,现在你有了视频!
创建一个视频有腿。你不让a video just for Outdoor Retailer. You’re investing in a video for your brand. You will share that content on your site, with your customers, on social media, and at future events.

通过巨大的LED视频墙吸引注意力,提高参与度,并推动观众采取行动。通过强大而充满活力的数字画布,大胆而自豪地讲述您的品牌故事,同时带来巨大的影响力,让观众为之惊叹2020展品’ Turnkey LED Panel rentals.