拿领先很容易

媒体套房

你已经投资了很大的投资,现在角落办公室正在寻找结果。很棒的展示,你能证明这是值得你的时间,麻烦和花钱吗?你到达合适的人吗?要说,展览肩膀上的休息时间和活动营销人员是轻描淡写的。大多数情况下,在管理和达到关键目标时建立了贸易展和事件策略。这是对的,成功的道路最常见于导致转换。

最近展览业研究中心研究(CEIR)的报告审查了周边参展商销售潜在竞争和后续实践趋势的趋势。在整个领先过程中,从捕获到跟进并关闭,它需要仔细和仔细地了解每个步骤。在许多洞察力和讲述的结果中,一些击中了一个和弦。

  • Qualifying leads is infrequent, with only 30 percent of exhibitors capturing demographics and other lead qualifier questions, in addition to contact information and product or service interest information.
  • Customized emails, 64 percent, and phone follow-up tailored to address attendee product or service interests, 59 percent, are the most common follow-up methods. Fulfillment of these efforts is completed within two weeks by over 70 percent of exhibitors using each method.

Your sales team can’t follow up and close those leads without good information. What better way to push those leads to conversion, moving them from conversation to clients than a systematic, easy way to not only retrieve but track – in real-time – these all important leads. Enter媒体套房。强大,实时的分析媒体套件支持最具活力,全部均为一体,易于使用的交互式销售工具和活动行业的参与解决方案。

With Media Suite, leads are qualified 100 percent of the time with capturing demographics and other lead qualifier questions. Additionally, key contact information and interest is gauged. Follow up is a snap with the immediate delivery of requested product or service information. From the show floor, sales teams can see and measure level of interest and true product focus. Follow up can be immediate, with the sales team no longer waiting for key analytics and information to make the call. In fact, according to the CEIR study, over 70 percent of exhibitors take up to two weeks for follow up. With Media Suite, you can speed the sales cycle.

谈到成功时,您有一些选择:铅,遵循或走开。继续,你知道该怎么办:带领带,带媒体套房。